15 minute Photoshop project You’re on deadline and the only photo available for print or online publication isn’t ideal. Not to despair! Frequently a snapshot plus about 10 or 15 minutes of novice level work can salvage the situation. Just a couple concepts to keep in mind: 1. Less is more; strive for believability, not [...]
If you’re still using a 17″ display, perhaps Santa inadvertently missed your chimney. Today’s publishing (and general computer work) demands require a lot of monitor real estate. A 20″ or greater display should pay for itself quickly in saved time, not to mentioned reduced eyestrain. A recent MacWorld review compared the most recent crop of [...]
Christmas presence +++++++++++++++++++ There is a light in the darkness. It is love; it is joy. There is a pure and simple radiance with a positive, joyous power. It warms the hearts of those who value peace and love. The spirit of Christmas transcends beliefs, traditions, culture and customs. It speaks directly to the heart, [...]
Posted by Bill Alpert December has been my month to travel cross country; if you’ll indulge me, I’d like to share a highlight of my trip. Bourbon Street, New Orleans on a recent weeknight There is, and could only ever be one New Orleans. My family’s trek across the country gave us a day to [...]
Just in time for Summer vacation, a bit of knowledge can go a long way in making your photos shine. Here’s one of the best ...
If you’ve tried everything, and nothing seems to be working, it could be your strategy. After decades of working with business owners, I’ve found that ...
1. Start with a great strategy. (see our post on strategies) 2. Create a postcard, mailer or brochure that speaks clearly to your strategy. You ...
This isn’t about my needing to lose ten pounds, though that certainly woudn’t hurt. Instead, it’s about sleeping at night, and making sure my family ...
I still get a rush from jogging a ream of printed brochures, freshly off the printing press. It’s the same kind of rush your customer ...
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